Do Scheduled Posts Get Less Engagement?
Content Marketing Stra... Zack Platt Content Marketing Stra... Zack Platt

Do Scheduled Posts Get Less Engagement?

There’s a common myth that scheduled posts affect your engagement or reach, but that’s not really the case. In fact, scheduling posts is a pretty smart move if you're a social media manager trying to make sure your content hits the internet at just the right time. It’s all about staying organized and making sure your followers see your posts when they are most likely to be online. That being said, it’s important to keep in mind that algorithms are different for each platform and are always changing. In this article, we’ll go through each major social media platform to determine whether scheduling posts can affect your post performance. 

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Blogging for Small Businesses: How to Turn Words into Business Growth
Content Marketing Stra... Zack Platt Content Marketing Stra... Zack Platt

Blogging for Small Businesses: How to Turn Words into Business Growth

If you're running a small business, there's one simple thing you might be overlooking: blogging. It's not just about throwing a few posts up and hoping for the best. A thoughtful blog can really put your business on the map! It's all about getting your name out there, winning over customers, and setting yourself up as the go-to in your field. Today, we're diving into why blogging is such a big deal for small businesses. From beefing up your SEO game to building real connections with your customers, we’ll show you how a steady flow of blog posts can ramp up your website traffic, generate leads, and boost your search engine ranking. Ready to give your marketing strategy a fresh twist? Let’s get into it!

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Multi-Segment Marketing Strategy
Content Marketing Stra... Zack Platt Content Marketing Stra... Zack Platt

Multi-Segment Marketing Strategy

In order to reach your target markets, you need to have a well-crafted marketing strategy. A common mistake that businesses make is trying to appeal to everyone when in reality, not everyone is going to be interested in your product or service. Here's how to craft a multi-segment marketing strategy that will help you reach your target audience.

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The 5 Steps To Profitable Social Automation

The 5 Steps To Profitable Social Automation

Social automation is the approach that helps businesses optimize the social interaction process and automation of content publishing. Utilize social automation to save hours on marketing work. From optimal time to post all the way to fully automated content creation! You can utilize your time to concentrate on your core marketing measures and generate more leads.

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Influential Virtual Marketing Director For Small Business
Content Ideas, Content Marketing Stra... Zack Platt Content Ideas, Content Marketing Stra... Zack Platt

Influential Virtual Marketing Director For Small Business

A virtual marketing director for a small business can wear many hats. It is proficient in digital marketing, social media, and content marketing. Additionally, it can develop brand awareness and create leads.A virtual marketing director is organized and efficient and can work with a team but also be able to work independently. And above all, it has a passion for marketing.

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Stock and Branded Images: Where To Get Free Stock Photos & How To Develop Branded Images

Stock and Branded Images: Where To Get Free Stock Photos & How To Develop Branded Images

It’s always a good idea to include some form of media on your social media posts. They can catch the attention of people scrolling through their feeds a lot more than a post without a picture.Not sure where to get free stock photos? No worries, we've got you covered!

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